Fotografiska NY - Initial launch and on-going multi-channel marketing campaigns for the newest outpost of Fotografiska, a Swedish photography institution, and anything but an ordinary museum. Scope includes out of home, social media, digital content, events, stunts, partnership activation, and overall creative strategy.
LOCATION: NYC, NY
CONTRIBUTIONS: Ideation, Art Direction, Client Presentations, Environmental Design, Graphic Design, On Site Execution, Photo & Video Capture Oversight, COPYWRITING
THE TEAM: CARTER SCHWARBERG (CREATIVE DIRECTION), AMANDA BEN-MENACHEM (ART DIRECTION)
MUSEUM LAUNCH: Multi-channel campaign including traditional print, organic and paid social, static OOH, digital and video OOH, etc.
